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The Thin White Duke | Studio AS-CC

Client

The Thin White Duke

Project

Brand Identity

Disciplines

Branding
Signage
Packaging
Digital Design
Print Design

Project Description

Thin White Duke is a cocktail bar and recording studio in the heart of Soho. With an ecclectic interior of rich teal tones, industrial textures and ornate chinoiserie we created a brand that would complement this aesthetic. We mirrored the flora and fauna of wallpaper in the brand, elevating the component parts but reproducing them as copper micro-foiling, striking a balance between maximalism and minimalism.

Interior Photography: Lucy Richards

The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC
The Thin White Duke – Studio AS-CC

Project Description

Thin White Duke is a cocktail bar and recording studio in the heart of Soho. With an ecclectic interior of rich teal tones, industrial textures and ornate chinoiserie we created a brand that would complement this aesthetic. We mirrored the flora and fauna of wallpaper in the brand, elevating the component parts but reproducing them as copper micro-foiling, striking a balance between maximalism and minimalism.

Interior Photography: Lucy Richards