Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC
Secret Pencils + Paul Smith – Studio AS-CC

Client

The Secret Life of the Pencils
+ Paul Smith

Project

The Secret Life of the Pencils branding and exhibition

Disciplines

Brand Identity
Print Design
Exhibition

Project Description

The Secret Life of the Pencils is an ongoing photography project by Mike Tinney and Alex Hammond in collaboration with Children in Crisis charity. We were commissioned to create an identity that encapsulated the art of pencil mark-making, as well as producing a 1-of-1 limited edition print box set and exhibition collateral. The hand finished marque featured throughout the exhibition and auction, held in the Paul Smith Store, Albermarle Street, Mayfair,